Once we have determined to live within our income, dealing with the allurements of the world can be another tremendous challenge! Advertising is on fire in our world today. Its influence seems universal. While advertising can be used in a beneficial way, it often goes far beyond being informative and becomes reminiscent of the very deception Satan used to tempt Eve, even while she was in a perfect environment. This simple message, a call to vigilance for individuals and families alike, points out specific deceptions, how they affect business decisions, and, most importantly, how they are intentionally designed to create discontent. Take note on ways to implement wise precautions in an increasingly uncautious world.